Luminous Flux is a web journalism project that rethinks the presentation of news. By abolishing the concept of the untouchable article, we try to improve the reader’s understanding of long-running issues like corruption cases, political scandals and court cases.

Our goal is to create a piece of open source software to support this concept and a small online medium on corruption cases in Austria to prove the viability of this concept. 2011 for us was mostly about preparation: we continuously improved the concept and our understanding of the industry and worked on securing funding for its implementation. We reached the final round of the Knight News Challenge and received a grant from the Internet Foundation Austria that will enable us to implement the concept.

In 2012 we will build and start Luminous Flux! Our goal is to be able to consume news as only our concept allows. With a little luck, major news players in the news industry will adopt it.

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