Spoiler Alert: We are going to help you cheat.
We are already giving away an MBA scholarship, so we thought why not give you some tips from an expert on how to help you make the perfect application video. So get ready to take some notes.
But first let’s start from the beginning. Impact Hub Vienna is giving members the chance to win a fully-funded scholarship worth 25,000 Euros for an MBA (Master of Business Administration) at MODUL University Vienna.
You can find all the details on our website, but one thing you need to know is that you need to make an application video. Say what?! Take a deep breath and relax, because we are going to coach you through it with the help of our in house filmmaker extraordinaire – Filippo Rezzadore. With more than 8 years in the industry, Filippo was full of tips and tricks for those newbie filmmakers.
Planning is key
Write down what you want to communicate. Who you are making the video for and what the main points you want to get across? Structuring and planning the video around these points is key for a successful end result.
Think about sound
There is nothing worse than a great video with terrible sound quality. Filippo suggests choosing a quiet place without an echo. Try to use a room with furniture, and a carpet if possible, to absorb the sound.
Shoot in a clear and simple frame
And what does that mean exactly? Keep what the viewer sees (the frame) as simple and clean as possible. Keep the subject (you) in focus and move everything else to the background, so that it doesn’t distract the viewer. Avoid projecting shadows on the background by using natural or side lighting and never use front lighting.
You don’t need the latest equipment
Don’t worry about running out to buy the latest camera – your smartphone will be fine. Stabilise it by propping your smartphone up against a book, shelf or lamp. Or simply ask if someone can help you keep it in place. Remember to avoid the selfie video. That format is not suitable for your application video.
Short and simple statements.
Don’t use long sentences and complex vocabulary to impress the judges. Keep you sentences simple to ensure that you speak clearly and concisely.
And with those tips fresh in our mind, we are ready to start filming. Thanks for your words of wisdom Filippo! And to those applicants out there: the deadline is June 30th, 2016, so get filming!
Filippo has been creating videos for web and commercial use for 8 years and is currently traveling around Europe filming social ventures as a part of the Impact Hub Scaling Program. He recently co-founded Better, an creative agency based in Vienna. See more of his work at http://filipporezzadore.com.