Vladimir combines experiences from working with corporates in the areas of innovation with supporting startups prototyping their business ideas and scaling them up in a structured collaboration with corporates. In his experience, a structured collaboration with corporates is key to successful business building. Early-on access to lead customers from corporates in order to design and prototype the right service and product is essential for startups. His experiences derive from more than 15 years of consulting experience at the international consulting firm Roland Berger and two years for an early stage venture capital firm. Vladimir is author of several trend-setting academic studies in the areas of innovation, digitization, organizational development with design thinking as well as of the study on the Startup-hub Vienna, which recommendations were largely adapted by the Austrian government in the so-called startup package.